Starting a new book! - Value-based Pricing : 12 Lessons to Make Your Transformation Successful by Stephan M. Liozu

Starting a new book! Value-based Pricing : 12 Lessons to Make Your Transformation Successful by Stephan M. Liozu Pricing Book Club - book #1 “…This is Stephan Liozu’s fifteenth book on value and pricing management. It offers a deep dive into value-based pricing methodology, focusing on what it takes to successfully conduct value-based pricing transformations and large-scale initiatives. Stephan shares his extensive knowledge and the lessons he has accumulated over 15 years of work, study, and writing on this topic. Having worked on a dozen value-based pricing transformations, he presents 12 crucial lessons that can help pricing leaders and practitioners design and execute value-based pricing more effectively. This book follows Stephan’s 2016 book Dollarizing Differentiation Value, which provides a more technical and methodological perspective on value-based pricing. Value-based pricing is not suitable for every organization. Some companies may benefit more from improving their cost-based pricing and pricing discipline. Others should focus on building a strong foundation in customer centricity and competitive understanding before embarking on a value-based pricing journey. This book provides a realistic view of what it takes to undertake such a journey. Its purpose is not to advocate for universal adoption of value-based pricing, but to discuss the prerequisites, conditions, and key success factors necessary for pursuing it, without guaranteeing success. This is the challenge. While cost-based pricing can have an immediate impact, investing in value-based pricing requires a higher upfront cost with no clear guarantee of positive results. This presents a conundrum. However, companies that have fully invested in value-based pricing and followed most of these lessons have experienced great success in their transformations. Value-based pricing, when combined with excellence in business strategy and innovation, can help companies achieve unprecedented levels of operating income. These 12 lessons have been tested in several workshops at professional pricing conferences and have resonated with many pricing practitioners. I hope they will resonate with you too. Enjoy the journey! …” https://www.goodreads.com/book/show/217771598-value-based-pricing?ac=1&from_search=true&qid=5giUlRpf6C&rank=2

- Pedro

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These are the two new books you need to read about AI by The Economist

Of >100 AI books just published last year; the Economist recommends these 2 that should be read by all that have an interest on the subject: Feeding the Machine: The Hidden Human Labour Powering AI. By James Muldoon, Mark Graham and Callum Cant - darker side of AI Co-Intelligence: Living and Working with AI. By Ethan Mollick - a practical and more positive way to think about the interaction of people and AI Both were added to my wish list! These are the two new books you need to read about AI https://www.economist.com/culture/2024/08/08/these-are-the-two-new-books-you-need-to-read-about-ai from The Economist

- Pedro

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La palabra saber - Martin Caparrós

“…Quizá hoy Kant tendría que clamar “Dubitare aude!” y convencernos, por fin, de que en principio no sabemos nada y que saber no es un estado sino un recorrido y que cada paso debe ser un riesgo y que hay que darlos con los ojos muy abiertos. Como decía aquel famoso poeta inglés, citado hasta el hartazgo: “Saber o no saber, esa es la cuestión”. Y, aún así, nunca se sabe…” Una pequeña perola de Martin Caparrós! ¡Disfrutad tanto como yo lo hizo! https://elpais.com/eps/2024-09-21/la-palabra-saber.html

- Pedro

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And if you could predict a Tipping Point?

Tipping point definition- (i) the moment of critical mass, the threshold, the boiling point…[where] Ideas and products and messages and behaviors spread like viruses do or (ii) the point at which a series of small changes or incidents becomes significant enough to cause a larger, more important change. I would say that is the moment we stop being at a normal distribution and start seeing Power Laws in play and it is kind the holy grail for the prediction domain and applies from financial markets, economy evolution, book sales…. up to biology, After the fact everyone could see it :-), but no one could detect it before (and the ones who could…were lucky). At least up to now, as it seems some researchers in China were able to proof (study published in the Journal Physical Review X, that with the help of AI they could identify the tipping point ex-ante in complex systems. Unfortunately, as in many AI algorithms on the algorithm knows what specific features and patterns allowed them to identify the tipping points, being currently the work of the team to try to understand what those are. Nonetheless, something to keep your eyes on. AI can predict tipping points before they happen https://www.economist.com/science-and-technology/2024/07/17/ai-can-predict-tipping-points-before-they-happen from The Economist

- Pedro

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Five books recommended by the Economist that address the Glory and Flaws of the Olympics

Do you like Sports overall and the Olympics in particular? If yes, five books recommended by the Economist that address the Glory and Flaws of the Olympics to help you go through this 4-year hiatus. All added to my wish list. The Games: A Global History of the Olympics. By David Goldblatt. The Perfect Mile. By Neal Bascomb. The Amateurs: The Story of Four Young Men and Their Quest for an Olympic Gold Medal. By David Halberstam The Sports Gene. By David Epstein. Circus Maximus: The Economic Gamble Behind Hosting the Olympics and the World Cup. By Andrew Zimbalist https://www.economist.com/the-economist-reads/2024/07/11/five-books-on-the-glories-and-flaws-of-the-olympics

- Pedro

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HUD - Augmented reality offers a safer driving experience by the Economist

Head-up displays, are headsets that produces three-dimensional images that appear to be belonging to road ahead, thus provide clear information on navigation, vehicle performance, provide warnings, highlighting potential dangers resulting in safer and distraction-free driving. Its technological evolution throughout the years has been significant, but it is expected to pick up the pace in the near future (a potential demand CAGR of 24% until 2034). A technology to keep on your radar, at least until the full self-driving (level 5) cars are not a reality! An industry to be on my/your radar. Augmented reality offers a safer driving experience https://www.economist.com/science-and-technology/2024/07/24/augmented-reality-offers-a-safer-driving-experience from The Economist

- Pedro

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My Substack Summer

Highlights

☕ I read the most in the evening

💌 I subscribed to 5 new Substacks

📽️ I watched 140 minutes of video

❤️ I liked 4 posts

📜 I scrolled 11 meters in Notes

🕵️ I discovered 2 new posts via Notes

Top Substacks

Silver Bulletin by

Essays and analysis about elections, media, sports, poker, and all the other things I care about.

Top post this summer: We removed RFK Jr. from our model. But it didn’t hurt Kamala.

Beyond Euclid by

Beyond Euclid! A digital publication that brings you only the high-quality math and science stuff to ensure you are having a good week.

Top post this summer: Beyond Euclid - #133

Experimental 361 by

A continuation of the Experimental 361 blog and Twitter account, providing data visualisation and analysis of football.

Top post this summer: Squad churn: how recognisable will each team be this season?

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